Ehikwe, A. Egede, Eze, F. John, Odigbo, and B. E. “Social Marketing Communications for Check-Mating Sales of Fake and Adulterated Drugs in Nigeria”. British Journal of Marketing Studies, Vol. 3, no. 7, Oct. 2015, pp. 30-49, https://bjmsjournal.org/index.php/bjms/article/view/113.