Chidi Maduanusi, H., T. T. Orunaboka, and I. Christian Elendu. “Sports Price and Promotion Management Strategies Among Football Club Operators in South-South Nigeria”. British Journal of Marketing Studies, Vol. 8, no. 1, Feb. 2020, pp. 68-78, doi:10.37745/bjms/vol8.no1.pp68-78.2020.