D. Adefulu, Adesoga, Olalekan U. Ashikia, and Olubisi G. Makinde & Abiodun E. Alao. “Strategic Marketing, Innovation Culture and Competitive Advantage of Selected Petroleum Products Marketing Companies: Evidence from Nigeria”. British Journal of Marketing Studies 9, no. 3 (September 2, 2021): 41-59. Accessed March 14, 2025. https://bjmsjournal.org/index.php/bjms/article/view/315.