Kumar R. R, Fernandez D. Mapping of FMCG brands using Brand Apostle Model and the Impact of Customer Satisfaction on its Repurchase in Sultanate of Oman. bjms [Internet]. 2019Dec.8 [cited 2025Apr.28];7(7):1-12. Available from: https://bjmsjournal.org/index.php/bjms/article/view/270