SERVICE STANDARDS MANUAL
Keywords:
Approach, Customer, Decision, Dubai, Guidelines, Improvement, Initiative, Manager, Manual, Owner, Phase, Pilot., Process, Quality, Service, SSM, Standard, Template
Abstract
As for the continued and rapid increasing of Dubai as one of the world most targeted areas for businesses and investments, transportation has become one of the main challenges that face decision makers in Dubai. RTA thus was established to unify responsibilities previously spread between several governmental departments (Dubai Municipality and Police Department). Moreover, RTA adopted decentralization by establishing 8 separate agencies and sectors in order to achieve highest levels of flexibility. The “RTA Service Standards Manual” governs the entire portfolio of existing and news services offered by RTA. The Manual is considered imperative to unify and standardize the varied approaches that are taken today in service development and monitoring
Published
2014-09-11
How to Cite
Mahboub, A., Bashar Saryrah, D., & Obeidat, A. (2014). SERVICE STANDARDS MANUAL. British Journal of Marketing Studies, 2(5), 45-54. Retrieved from https://bjmsjournal.org/index.php/bjms/article/view/51
Section
Articles
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This work by European American Journals is licensed under a Creative Commons Attribution-NonCommercial-NoDerivs 4.0 Unported License
