Vol. 9 No. 2 (2021): Vol 9, Issue 2, 2021

Articles

• Experience Era & Marketing 4.0: The Four Primary Marketer' Roles

  Edson Coutinho da Silva

  1-11

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• Market Orientation in Nigerian Political Parities: A Research Proposition

  Linus Osuagwu

  12-35

  • PDF
• Social Responsibility and Ethics Practices on Purchase Intention of Female Mobile Phone Users in Nigeria

  Ajayi, Omobola M., and Ajayi, Paul O.

  36-44

  • PDF
• Service Convenience and Customer Patronage of Government Owned Hospitals in Abia State, Nigeria

  Ezenta, Ogemdi Nneoma, Osagie Leslie Uwabor

  45-59

  • PDF