Vol. 10 No. 5 (2022): Vol10, Issue 5, 2022

Articles

• Digital Marketing and Performance of Banks in Port Harcourt

  Piabari, Nordum, Horsfall, Hamilton Omona-a, Uwhubetine, Onajite Godfrey, Okpalap, Naagba Linus

  1-10

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• Influence of Covid-19 on Advertising Practice in South East, Nigeria

  Agbodo, Japhet Amechi

  11-27

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• Mediating Effect of Customer Satisfaction On Relationship Marketing and Customer Loyalty Among Commercial Banks Customers in Awka, Anambra State

  Nkemjika U. Omeje and Moses C. Olise

  28-40

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• Factors Influencing Cryptocurrency Adoption Among Nigerian University Fintech Entrepreneurs Using UTAUT

  Promise I. Ebizie and Anayo D. Nkamnebe

  41-53

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• Impact of Personal Selling and Sales Promotion Strategy on Market Performance of Selected Manufacturing Companies in Lagos State, Nigeria

  Ibeh, J.I, Nnabuko J.O and Nwajimeje J

  54-74

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